In The Beginning

The patented LETflow Technology bra was conceived by Dr. Jayson Sher, D.C. after concluding years of research, which suggested that constrictive pressure to the area of the ribs adjacent to a women's breast's may lead to detrimental health consequences. It was further determined that the cause of these health problems were two-fold, a woman's physical inactivity and the constrictive nature of the "elastic side panels" in a traditional brassiere (which is often evidenced by the reddened impression marks left on the body from wearing a traditional brassiere.

Knowledge of human anatomy reveals that beneath and around these reddened areas is a branch of the immune system composed of lymphatic vessels. This area is the major pathway for removing toxins away from the breast tissue. Scientific and medical research has proven that these extremely sensitive lymphatic vessels are directly linked to maintaining breast cellular health. If the vessels are compressed it can retard the body's natural ability to eliminate toxic substances that gather and concentrate in the sensitive breast tissues.

Dr. Sher's research further confirmed that enhancing the lymphatic circulation through this vital area could significantly boost the immune system's natural ability to cleanse and protect the mammary cells from the accumulation and concentration of toxins.

After seven years of analyzing scientific data compiled by medical doctors, scientists, holistic practitioners, massage therapists and academics, Dr. Sher along with a team of medical advisors, engineers, designers, and consultants, successfully developed LETflow, a revolutionary design technology that is manufactured directly into the side panels of the bra.

LETflow undetectably transforms natural body movements into comfortable and gentle micro-massage of the tissues above, around and near the extremely delicate lymphatic vessels. Massage has been proven to aid the body in promoting and enhancing the lymphatic systems' natural ability to transport and remove toxins, cellular debris, and other harmful chemicals from the breast tissue, creating a healthier physiological environment.

Although a seemingly simple design concept, developing the LETflow technology was a monumental undertaking.

Over the last four years, the L.E.T. team has worked with Christina Ekreszek (Intimate Health by Christina Ekreszek, the daughter of the founder of Olga Bras) and her team of professionals to design a collection of high fashion bras incorporating the patented LETflow Technology. The end result was Intimate Health by Christina's 'BRASSAGE' bras. Beautifully designed, BRASSAGE is the first fashionable bra that enables women to look fabulous, feel great, and at the same time promote breast health.

Medical Advisors

Dr. Jayson Sher, D.C., Q.M.E.

Dr. Jayson Sher has been a Doctor of Chiropractic in private practice since 1975. Dr. Sher is a holistic practitioner currently specializing in postural bio-dynamics, exercise rehabilitation and injuries of the spine and extremities. Dr. Sher is a Diplomat of the California State Board of Chiropractic Examiners and a Diplomat of the National Board of Chiropractic Examiners, State of California Qualified Medical Examiner and Diplomat of the American Board of Disability Analysts. In addition, he has been a medical consultant to leading companies since 1975, including Life International, Joe Weider International, SunWest Industries, Pneumopaedic Products, and Creative Products Development. Dr. Sher graduated from Cleveland Chiropractic College in 1974.

Dr. Serena Friedman, M.D.

Dr. Serena Friedman has been in private Medical Practice since 1980. Dr. Friedman is very passionate about breast health issues and has consistently worked in the promotion of the cause for over 20 years. She previously was the District Six Representative for the Los Angeles County Medical Association; and was a Surveyor for the California Medical Association Hospital Accreditation and Licensure program. She has also held numerous leading positions in the medical community including Member, American Academy of General Physicians; Chairperson, Family Practice Department, West Hills Hospital; Board Member, Parkwood IPA; Clinical Instructor, Emergency Medicine, UCLA Department of Medicine; and Board Member, West Hills Physicians Association IPA. Dr. Friedman is a graduate of the College of Medicine and Dentistry of New Jersey in 1975. She completed her internship and residency at Los Angeles County - USC Medical Center in 1978. Her General Practice includes men and women patients. The treatment of female conditions has consistently been a large part of her practice, and has included the prevention, diagnosis and the treatment of breast problems.

Dr. Meril S. Platzer, M.D.

Dr. Platzer has been in practice in California since 1985 board certified in Neurology and Psychiatry and is a Diplomat of the American Board of Neurology and Psychiatry. She graduated and received her M.D. Degree form Wayne State University in Detroit Michigan in 1981. She completed her internship in internal medicine and residency in Neurology at Los Angeles County USC Medical Center in 1985 and is a Board Certified member of the American Academy of Neurology. She has been an advocate for her patients in the congress in Washing D.C. and was the first female practicing neurologists in private practice the San Fernando Valley.